🦋Our team at Visual understands that defining your brand takes time and thoughtfulness. One of our favorite rules to live by is something we stumbled upon by happenstance. We are fascinated by shadows and their storytelling. Shadows are where we often derive inspiration for The Visual Brand + leading full, creative lives. Here’s why…
Shadows are:
🌙interpretive and purposeful
🌙black-and-white and full of movement
🌙temporary and perpetual
Notice we didn’t say BUT. Because you can be both shades of gray and bursting with color, still and fast, simple and dynamic.
So can your brand.🪄
#ShadowStories are a good reminder that there’s always a reflection when you find the light. In the same way, you can be seen.
